Shop Feed: Missing Color, Age and Gender values in Google Merchant Center
Missing value: size [size], color [color], gender [gender], age group [age_group]. Are you getting any of these notifications in Google Merchant Center and Googe Ads? If so, here are several different ways to fix it.
Overview: ways to fix the feed
- Create Product Attributes
- Create Product Custom Meta
- Create Literal Value in the Feed
- Update Feed Manually in Google Merchant Center
Any of the above will fix the issue with missing values. I’ll elaborate on each approach at a later date. For now, if you need help, reach out and I’ll help/update the post.
Resources
- Color attribute’s acceptable values:
https://support.google.com/merchants/answer/6324487 - Age attribute’s acceptable values:
https://support.google.com/merchants/answer/6324463 - Gender attribute’s acceptable values:
https://support.google.com/merchants/answer/6324479