Posts relating to
SEO

Search and display advertising rarely stands still – but occasionally the ground shifts beneath our feet. This August Google quietly announced that it will stop serving political ads in the European Union ahead of October’s Transparency & Targeting of Political Advertising regulation (TTPA). It also rolled out fresh API updates that require advertisers to declare […]

Search is changing fast. Google’s AI Mode, ChatGPT and other large language models now answer questions directly, often without sending users to any website. This shift means marketers have to adapt their search strategies. In this article we explain how generative search differs from traditional SEO and what you can do to stay visible. Understanding generative search Generative […]

Would you carry on employing a salesperson that was slow, ineffective and unkempt? If a website were a salesperson They would: be accountable for their sales performance care about their appearance try to help if you asked them for something they didn’t know call in sick if they were absent suggest alternative solutions to try […]

Your website performance is critical for great user experience and can certainly help with SEO, too. One little know performance drain

Google search engine’s not bad at delivering pretty darn relevant results. For this reason I strongly suggest you do NOT tell others what they’ll get when they carry out a Google search. Let me give a bit of context to this with a simple back story. A speaker informing the audience of their Google position …it’s position […]

Great news – blocking content will probably have a negative impact on the page’s search ranking. We all hate content blockers, like those pesky popups that require a sign up before accessing the rest of the page’s content. And it appears that Google is on the readers’ side. In an update from Google they stated: Starting today, pages where content […]

On a few occasions Yoast has inexplicably injected a noindex meta tag in the head of pages that I want search engines to index. I’ll get to the bottom of this when I have a free block of time. But, but for now, a really simple way to keep the meta tag away, is to […]

If you value your website’s search engine positioning then mobile-friendly websites are no longer a nice-to-have. On April 21st, 2015 Google’s mobile-friendly websites algorithm was updated to have a significant impact on search results! Since this algorithm was implemented it’s strongly believed that websites not ticking the right boxes for Google’s mobile support best practices […]

This site is delivered over https, using modern encryption methods. We advise you to do the same and get encrypted. It’s no secret that your bits can be seen by Peeping Toms when you surf the web. To be more precise, the bits are the streams of data between your device and the source of […]